Overview:
In this course, Travis L. Holt, Co-founder, CEO & Author of the book used for curriculum titled How to Unleash Email Marketing with MailChimp walks you through some of his email marketing secrets that have propelled H-Impact to success. This course's objective is to provide a fundamental understanding of MailChimp and all it has to offer for businesses and organizations wanting to increase their customer base with little to no budget from the beginner to the advanced user. In Part 1 of this course, Travis will:
- Get you up to speed on the importance of email marketing
- Educate you on the fundamentals of building and engaging customer lists
- Provide a virtual tour of the out of the box free tools provided by MailChimp
- Set up your own MailChimp account